Local SEO expert
What is Google panda?
Anyone with an online resource, operating with the intent of achieving some modicum of success, be it financially or in terms of popularity, should still be reeling from fairly recent Google Updates, changes in Google Algorithms that have unleashed havoc against many a site’s ranking, most common of which is Google Panda.
What is Google panda?
Google panda has been in operation since February 2011; it is an alteration in Google’s ranking algorithm, one specifically purposed to penalize website with low quality content. Supposedly intended to improve user experiences on Google by ensuring relevance and quality; Google panda affected an estimated 12% when first initiated.
Panda was designed to place special emphasis upon thin content, this term descriptive of content constituting largely of lings and ads, common within the environment of purchased content.
+With its intentions primarily purposed to benefit the user, Google Panda purges and penalization have been known to hone in upon the following categories of content:
-Spun Articles- this is basically rewriting exiting articles instead of crafting new content, the idea being to allow websites to avail the same articles to users but with different wording, escaping Google Penalization.
-Scraper sites-these basically blend content from various resources. They draw upon preexisting information from other site and pages in crafting their own content, more often than not constituting ads, and links to other websites rather than fresh information. Content on scraper sites creates an illusion of originality that is usually all but absent once one actually digs below the surface
-Machine translation- this speaks of the unintelligible gibberish created when users use mechanical systems to convert text from one language to another.
-High ad ratio- websites that constitute more ads than actual content rank quite highly within Google Panda’s target list as they will usually involve a watering down of information in favor of allowing for greater space for ads.
-Page hijacking is one of the less savory targets of Google panda, referring to those sites that duplicate pages from prominent websites, whose links impel users towards malicious websites designed to elicit all manner of negative consequences.
-Google Panda frowns quite deeply upon hidden text; hidden referring to various forms of obscuring the visibility of text, from using very tiny fonts to slipping it into the HTML.
-Empty pages- there are several reasons that would lead a websites to possess many an empty web page; and whatever the reasoning the more empty web pages a site has, the greater the chances of attracting penalization from Google Panda.
Here is the bottom line. What is Google Panda? It is an algorithmic alteration Google designed to penalize those individuals that intend to cash in on the benefits of Search engine Optimization through a series of near illegal and usually unfair short cuts that skew the playing field.
There is an attempt on Google’s part to force a modicum of honesty into the current SEO game, this a reaction to the number of sites that have, over the years, achieved high rankings through short cuts. Google wants site owners to do their work, hard as it may be, slog through the trenches like everyone else and achieve and maintain their rankings through those most honest. http://www.pepperpotdigital.co.uk
What is Google panda?
Google panda has been in operation since February 2011; it is an alteration in Google’s ranking algorithm, one specifically purposed to penalize website with low quality content. Supposedly intended to improve user experiences on Google by ensuring relevance and quality; Google panda affected an estimated 12% when first initiated.
Panda was designed to place special emphasis upon thin content, this term descriptive of content constituting largely of lings and ads, common within the environment of purchased content.
+With its intentions primarily purposed to benefit the user, Google Panda purges and penalization have been known to hone in upon the following categories of content:
-Spun Articles- this is basically rewriting exiting articles instead of crafting new content, the idea being to allow websites to avail the same articles to users but with different wording, escaping Google Penalization.
-Scraper sites-these basically blend content from various resources. They draw upon preexisting information from other site and pages in crafting their own content, more often than not constituting ads, and links to other websites rather than fresh information. Content on scraper sites creates an illusion of originality that is usually all but absent once one actually digs below the surface
-Machine translation- this speaks of the unintelligible gibberish created when users use mechanical systems to convert text from one language to another.
-High ad ratio- websites that constitute more ads than actual content rank quite highly within Google Panda’s target list as they will usually involve a watering down of information in favor of allowing for greater space for ads.
-Page hijacking is one of the less savory targets of Google panda, referring to those sites that duplicate pages from prominent websites, whose links impel users towards malicious websites designed to elicit all manner of negative consequences.
-Google Panda frowns quite deeply upon hidden text; hidden referring to various forms of obscuring the visibility of text, from using very tiny fonts to slipping it into the HTML.
-Empty pages- there are several reasons that would lead a websites to possess many an empty web page; and whatever the reasoning the more empty web pages a site has, the greater the chances of attracting penalization from Google Panda.
Here is the bottom line. What is Google Panda? It is an algorithmic alteration Google designed to penalize those individuals that intend to cash in on the benefits of Search engine Optimization through a series of near illegal and usually unfair short cuts that skew the playing field.
There is an attempt on Google’s part to force a modicum of honesty into the current SEO game, this a reaction to the number of sites that have, over the years, achieved high rankings through short cuts. Google wants site owners to do their work, hard as it may be, slog through the trenches like everyone else and achieve and maintain their rankings through those most honest. http://www.pepperpotdigital.co.uk